Discover how to get : #1 Google Placement for Local Search! Atlanta

….And Four Tips On SEO

Search Engine Marketing is a form of internet marketing that helps to increase your site’s visibility in a search engine result pages. This is a modern marketing strategy, with the help of which, you can advertise your product globally. This article deals with different types of Search Engine Marketing strategies with special emphasis on Search Engine Optimization.

Types of Search Engine Marketing:

One of the most popular types of Search Engine Marketing (SEM) is SEO (Search Engine Optimization). Other popular types of SEM are search engine Marketing or advertising and paid submission.

• Search engine advertising: It usually follows a PFP model wherein you pay in order to ensure a top rank in the results of a search engine, both on the search site along with its distribution network. A successful PFP advertising campaign depends on 5 factors, namely, bid price, keyword selection, ad distribution, ad copy and effective landing pages.

• Paid submission: In a paid submission Search Engine Marketing program, web site owners pay an amount to have their specific websites reviewed by editors. However, there is no guarantee that the site will be accepted into a directory. It applies typically to human-based search engines, which are referred to as directories. A successful directory campaign depends on the title, description and the category selection.

Tips for Search Engine Optimization:

SEO, a popular type of Search Engine Marketing, is a set of techniques, which help to optimize a specific webpage. The primary aim of Search Engine Optimization is to rank a website organicaly (without paying) in popular search engines (such as, Google, Yahoo, etc.). Here are few tips that will help you to rank your webpage high in popular search engines.

1. Create a sitemap: You should create a sitemap as it helps a search engine to understand your website’s architecture as it is difficult to access then from backlinks. A sitemap can be defines as a hierarchical arrangement of web pages that are available in your website.

2. Produce high quality content: It is one of the prerequisites to rank your page high in popular search engines. The content, posts and article need to be of high quality. It is advisable that put informative article that help a visitor to know about your product category. It is better to keep the length of content short and to the point.

3. Maintain keyword density: Keyword density is an important aspect in site optimization. You should always keep the density wityhin4-6%; search engines may label it as spam if the density exceeds 10%. Therefore, always check keyword density before uploading a particular webpage.

4. Include internal links: Link your home page with all the pages in your website. Include suitable internal links on all the webpages; it will increase the number of links to each of the webpages and it will also make it easier for a search engine to find all the pages in your website.

Apart from doing it yourself, you may hire an experienced Search Engine Marketing company in order to market your website. It will help your website to rank high in popular search engines.

Discover how to get : #1 Google Placement for Local Search! Atlanta

Find out how a Website evaluation can make your business profitable online!

Here is a guest video with some great tips on how to mazimize your redesign efforts

Discover how to get : #1 Google Placement for Local Search! Atlanta

Google maps…you know…. the place where they tell everybody your location!

Google maps is some  very valuable online real estate. Basically Google has just throw open it’s doors and said

” hey come on over and stick up a yard sign, send up the flagpole and tell everybody you where your business is”

This video shows you how to use and leverage Google maps for your business. It’s definitely worth the  6.52 min. If your business needs local customers  (who could be directionally challenged) then sit yourself down, grab a cup o’ joe and get your geek on.

Thanks guys from PCmech helping people get thier geek on!

Here in Atlanta we KNOW how important the Google map function is – if you are a Car repair shop in Swanee but your Google business listing or Map comes up for folks in East Point well, you know you won’t be getting many customers. Make sure your listings are correct, up to date and refreshed often. that way your real local customers can find you. If you need some help, just give us a shout!

jan@SEOservicesATLANTA.com

or call 678 318 7515

Discover how to get : #1 Google Placement for Local Search! Atlanta

Discover how to get : #1 Google Placement for Local Search! Atlanta

Stop focusing on just getting tons of traffic to your ecommerce store. Instead, shift to getting the right kind of traffic that will produce visitors who can turn into buyers. Syndication is perhaps the most powerful tool to help produce qualified traffic and potential customers. Syndication means taking one piece of information and using it in multiple ways that also allow other people easily share it.

Just spreading the word about your store is not enough. For syndicated content to be effective, you must know your niche and have something of value to say to it. In doing so, you can create your own viral flood of targeted buyers. Content is king and useful content is the only way you will attract prospective buyers to your store. So, create a viral breadcrumb trail leading back to your store with some juicy insider tidbits, how-to tips or expert insights.

Choose a Niche Within Your Niche

It’s best to start with a very narrow focus, so choose a niche within your niche. If you sell nutritional supplements, focus on one demographic group or health symptom. For example, one group might want a natural supplement to aid with indigestion, so get a clear picture of who these people are and how they want to hear your message.

Create a niche board.

Take a blank piece of paper and draw a stick figure in the center. Add words, pictures, phrases that describe this group and only this group so as to create a picture of this profile as completely as you can. Ask yourself, “How is this group unique?” Don’t stop until you have a clear mental image of this sub group and feel as though you could pick the members out of a line up.

Say Something Helpful (Or Don’t Say Anything)

Find out what this group’s biggest issue, question or problem is. Make it your goal to answer all questions surrounding this topic and provide the information they need to resolve this problem. Make sure you are not just hawking your product (even if it does solve the problem) by including references to authority sites and independent reviews. When you write, think about speaking directly to the person you identified with the niche board; be specific and personable.

Don’t be afraid of mentioning your competition because people can already find them online and look at their information, too. Just be honest, ethical and informative.

5 Ways to Syndicate Your Content

1. Post a how-to video. How-to videos are always popular. So if your group has a common problem, create a how-to fix-it video. It can be a simple slideshow voice over or a how-to video through TubeMogul, which allows you to syndicate your video to multiple video sharing sites with one click. This gets it in front of more people with less effort. TubeMogul has a free version and an upgraded version, which provides more tracking information.
2. Schmooze with the experts. Interviews have always been powerful leveraging points for any business. Many experts love to get interviewed (I know I do), and the interviews can easily be done over the phone or via a webcam. Interview an expert, and then syndicate it. Create a webinar, an audio download, make a video short and transcribe the interview. Promote the interview to your newsletter list as well as the expert’s newsletter. Leverage the content so as many people as possible can get to it and share it.
3. Become an informational hub. Create HubPages or Squidoo lenses. Both of these sites have massive traffic and search capabilities within their sites. Each allows you to cluster together articles and topics for more authority. You can add links, audio, video, and images and create professional entries on just about any subject. These sites make it very easy to create a content page loaded with extras.You can link directly to your store, but make sure you only do this once per post and also link to other articles or sites as well. If you do link, go directly to a relevant product page or category. Both of these sites make their money with Google AdWords, so expect some visual competition.
4. Blog somewhere else. There are dozens of niche social sites where you can start your own blog. These social media centers can be great places to connect with your niche group. Start a group, and join a group. Make sure you interact with people before you start sending them copious marketing messages. Remember these places exist because people want to connect with people over relevant information, not sales pitches. If you aren’t polite here, it can really backfire on you and your brand.
5. Post bookmarks and tags. There are new social bookmarking sites popping up everyday; staying on top of them all is seemingly a full-time job, so just choose a dozen and sign up. There are other sites that help speed up the process of tagging a single page to multiple social sites. I recommend SocialMarker.com because it speeds up multiple submissions significantly. It will take some time to set this up because you must already be signed up to the individual bookmarking sites. Don’t let this set up process scare you away. I have had articles, videos and product pages show up in 4-5 on the first page of Google as a sole result of tagging.

Some of my favorites are Reddit.com, Propeller.com, Faves.com, Del.icio.us, and Jumptags.com. But there are dozens more, with some appealing to specific groups of their own. Visit each of them and see what is being tagged, if it matches your group then join and start bookmarking.

Make sure you bookmark more than just your pages so you will not get banned; bookmark at least two other pages for every one page of your own. In fact, why not start right now by heading over to Reddit. And tagging this article (tags: viral traffic for e commerce, free online store marketing tips, promote web store) just to see how easy it is.

Encourage Sharing

All of these content pieces, from articles to videos, can be shared across wide networks of interested parties; syndication makes it easy. A Profitable e commerce store can capitalize on this trend by being information leaders rather than followers. Encourage your visitors to bookmark your online store pages with an Add This widget. Ask people to share the information and show them how, and add a call to action request at the end of your video, audio or article.

Taking the time to syndicate helpful information is one way you can leverage the power of the web and bring your online store more qualified customers.

Lists of Niche Social Media Sites

• Leadmasters USA
• Squareoak
• Internet Service Deals
• 10e20 Blog

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Discover how to get : #1 Google Placement for Local Search! Atlanta

This is IMPORTANT folks!

How to optimize your Google listing great Results

Seriously this is BY FAR most effective way to improve your local search ability. Just remember that this info gets indexed by other search engines and spread all over the place so check spelling, address and phone numbers. You want your information to be up to date and correct! Thanks GM Simmons for this great tutorial.

Discover how to get : #1 Google Placement for Local Search! Atlanta

Dr Wilson and Marckini explains how local search works, with geotargeting, as well as using placenames or city names in the metadata — title tag, meta description tag, and meta keyword tag. Thanks You tube channel – Webmarketingtoday!

Discover how to get : #1 Google Placement for Local Search! Atlanta

Discover how small businesses are using the internet to bring in new clients, make online profits and compete with the big boys online. Your small business can capture the mindshare of your industry better than corperate america!

Discover how to get : #1 Google Placement for Local Search! Atlanta

When you have a business online there are many marketing methods that you will need to use to promote your website. One of the first methods that you need to learn about and use is search engine optimization using keyword rich content. This is one of the most effective forms of marketing online and it is free to do. This article is going to give you some secrets about using keyword rich content for your SEO marketing.

Now, before you learn what the secrets are to search engine optimization, you need to know how important it is for you to educate yourself about this marketing method. Too many people try using this online marketing method without taking the time to learn about it. You can use SEO for marketing when you do this but if you want to have it work effectively for you then you need to take the time to educate yourself on it.

Now, here are the secrets to search engine optimization that you need to know.

Choose the right Keywords

1.  The key to using search engine optimization effectively is the keywords that you choose. You have to take time to research the keywords you are going to use. Come up with as many keywords or keyword phrases as you can because you will need a lot of them over time. It is important that you choose keywords that are relevant to your site. You want to use these keywords in the articles that you write for your site and for your sites marketing. You can also look for less competitive keywords that are more specific to buyers and target them ( read the article on targeting buyer behavior here)

Add Keyword phrases to your website content

2. Now, once you have the keywords you are going to use you need to decide how you are going to get the keyword rich content for your site and for your website promotion. The best thing you can do is to learn how to write the content or articles yourself. When you are a business owner this will be one of the best things you can learn because you will have to write a lot of different things for search engine optimization promotion. However, when you don’t want to learn how to write or you just can’t do it, you can always hire someone to do it for you.

Keep it Fresh

3. You have to make sure that you have fresh keyword rich content on your site at least once a week, twice a week is even better. You also need to have fresh keyword rich content that you can use once or twice a week just for promoting your site with article directories and other sites.

The secret is in the Phrase

These are the secrets to using keyword rich content for search engine optimization. They are not all of the secrets but they are the most important ones. The best thing you can do is to educate yourself on this before you use it, so that you know how to do it effectively.

Keywords are the language of the internet.

Without strategic keyword research and a keyword map, your online marketing efforts are doomed to languish. Keyword research is a dynamic event, and should be done at least once a year.

How Keyword research is like Jeopardy (and you’d better have the right question)

It’s important to remember that people use the search engines like they are the host of a big quiz show. When they type in “large dog beds” they are really asking “What is”:

What are the sizes of big dog beds?
Who has the best dog beds?
Who has a big selection of dog beds?
what do big dog beds cost?

You want YOUR website to become the right ANSWER to their question.

This is how you “show up” in the search engines. Search engine optimization, which is based on keywords, is the way that Google knows that is on each page of a specific website. If  you would like to get the most comprehensive and accurate Keyword research for your business web site give us a call LeadMastersUSA at 678 318 7515

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Discover how to get : #1 Google Placement for Local Search! Atlanta